About

Charity UX

Charity UX helps charities improve their websites so the people who matter most can find what they need and take action.


Charities rely on their websites in ways that really matter. A confusing donation flow or a hard-to-find support page is not just a usability problem. It can be the difference between someone getting help or not.

Why charities?

There is a difference between good work and meaningful work. Good work is solving a problem well. Meaningful work is solving a problem that matters.

Charities are doing things that count. Supporting people through difficult times, funding research, protecting communities and giving a voice to those who need one. Sometimes Charity websites don’t reflect that. Donation journeys are hard to navigate. Support pages are confusing. Visitors come looking for something and leave without it.

By helping improve your website, Charity UX connects it to real-world outcomes, so people get the help they came for and the help they need.

Background

Charity UX is run by Graeme Swinton, a UX consultant with over 15 years of experience in UX and digital design.

Working with Amos Trust, Square Food Foundation, Watershed, YHA Groups and Empire Fighting Chance.

Working together

After a few conversations to understand you and your audience, the focus is on what will make the biggest difference, what is not working and how to improve it.

Time is taken to listen and ask the right questions, so the next steps are clear. No jargon, no complicated processes, just work your whole team can act on.


Get in touch to see how this could support your work.

Get in touch

Working with


Amos Trust

Amos Trust

Amos Trust are a small, creative human rights organisation working with communities around the world to challenge injustice and build hope.
Amos Trust case study
Square Food Foundation

Square Food Foundation

Square Food Foundation is a Bristol-based charity that works to reduce hunger, improve health and bring people together through food and cooking. 
Square Food case study
Empire Fighting Chance

Empire Fighting Chance

Empire Fighting Chance supports young people facing difficult circumstances through boxing, mentoring and therapy.
Empire case study